Influencer/Brand Collaboration Agreement
Influencer/Brand Collaboration Agreement
Confused by how a influencer collaboration works? This sponsored content template is specifically designed for creative campaigns that you can rinse and repeat with collaborations! Whether you are a brand, agency, or an influencer, this contract template covers the important decisions about intellectual property rights, timeline, confidentiality, cancellations, and creative control + all the legal stuff to make it legit.
This template includes highlighted fields so that you can customize it to YOUR influencer campaigns. Show that you are professional and competent by setting out clear expectations of how you are going to work together so that the entire campaign process (ideation, content production, approval, publising, promoting, and reporting) can go smooth! This contract can easily slide into your CRM or project management software to make working with you a hassle-free and positive experience for all involved.
Perfect for:
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sponsored blog posts
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sponsored Instagram content
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sponsored long-form video content (YouTube)
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sponsored short-form video
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videos
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podcasts
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live video or other live or story-format content campaigns
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bloggers
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content creators
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creatives
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influencers
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vLoggers
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brands
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creative businesses
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creative/ad/PR/MCN agencies
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businesses who want to do more influencer marketing!
Covers:
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contract killer terms
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engagement expectations/liability
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how to handle schedule/editorial calendar changes
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ownership of content/intellectual property
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defining deliverables
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revisions/editorial control
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compensation (how, and when)
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clarifies exclusivity
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sponsor/brand representations and homework
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PLUS all the legal hocus-pocus to make it legit!
Not a good fit if:
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Joint product collaborations (if you're developing a true joint product together, this should be in combination with a co-marketing or co-licensing/manufacturing agreement)
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Joint licensing deals
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Large multi-year campaigns with complicated renewals/goals (but this agreement would be a really good jumping-off point that could be beefed up with help from counsel)
Product FAQ
What does a contract purchase include?
Contract template in an editable Word .doc format with customizable fields/options
Video screenflow of attorney Brittany Ratelle walking you through the contract template
.PDF instructions, and our favorite hacks for customizing contract templates
Single-user license to edit, use, and reuse the template for your business purposes
Where can I use this contract?
Jurisdiction: This template adheres to the U.S. principles of contract law and is designed for those doing business or governed by United States law. While similar principles may apply in your jurisdiction, please consult with a local attorney for any specific questions.
What are the term of use for this contract?
Authorized Use: This template includes a single-user license. You may reuse this form as many times as you need for your business transactions, or in multiple brands or businesses as long as it is owned and controlled by the same user/purchaser. Brittany Ratelle, LLC grants you a non-exclusive, non-transferable license to use the template in your business or personal affairs. You can send it to whoever you are doing business with for their signature (including their support staff), and you can send it to an attorney to review or edit. If you love our templates and want to share them with a friend, group, or audience, please become an affiliate and help us get others legally legit!
Prohibited Use: You may not license, sublicense, sell, resell, transfer, assign, distribute, or make this document available to a third party, other than the people listed above. You may not upload this document to a website, email it to someone, or otherwise share it publicly. Thank you for respecting creators and copyright law.
How do I get people to sign a contract?
E-signature platforms we like: HelloSign, DocuSign, Jotforms,
CRM/project management system we like: Dubsado, 17 Hats, Honeybook, and Harlow
Simply upload your polished document to a software platform and insert smart fields to make e-signature an easy-peasy process!